Recently there has been changes in the simulation, where instead of "Publishing" the landing page, students are now "Optimizing" the landing page.

These changes need to be reflected in the instructions, as it is still telling students to Publish their landing pages.

The product group[ names cannot be changed. This needs to be done in the case of duplicate product groups.

Users want the ability to delete different campaigns, ad groups, ads, and keywords

There needs to be a cumulative feature on Mimic Pro to grade all the rounds, especially for instructors planning on grading the simulation at the end of the semester.
Then it would help if there was an easier way of grading teams, since the first round is the student individually and then the rest of the rounds they are in teams.

The yellow dot is still in use (rare to see pop up) and is out of place compared to the thumbs. The insight icons clash and are all hard to look at.

To discourage students from using too many keywords and slowing down the simulation, automatic zero results should be given for students who try to run the simulation using too many keywords.

The product catalog no longer is related to the results and is not working as it should be.

Simulation does not explain that users can look at each keyword for an ad in the insights tab. Instructions needed.

Make a button to easily unpublish a landing page.

Add a feature that allows instructors to roll their students back

If you can include a statement in the settings page on whether the teams feature is on or not (without the ability to edit it), it might be helpful for the instructors.

Students are having a hard time figuring out where to adjust the budget in Pro.

The help button is in the way of the page button on the reports page.

As somebody with some degree of red-green color blindness, it is difficult for me to differentiate the red and green colors in the Insights tab within Mimic Pro on my laptop, therefore skewing my judgment of my ad and/or keyword quality. For reference, the help button that appears on the lower right of the screen of the simulation is clearly green to me.

Link in Simulation Complete Email is not working. It never works for most students and is not needed.

The ability to download insights would help users to view results offline to improve on later rounds.

Add Display Advertising to Pro

Students want info from the keyword research in round 1 to carry over to future rounds. The keywords do show monthly searches but do not show level of bid competition.