Mimic Simulations

  1. A true practice round that doesn't count towards the overall

    a true practice round that doesn't count toward the eventual score

    2 votes
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  2. Team Communication in Simulations

    Improved communication tools for teams inside the mimic simulation platform.

    2 votes
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  3. Tablet Optimization

    Tablet optimization for the High School Market.

    2 votes
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  4. 1 vote
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  5. Show Stages of the customer funnel

    I think the sim can further develop by replicating all stages of the customer funnel on many of the social advertising platforms. For example, let's say I targeted people like "Back to School Molly" with a social ad, 15% of them responded to my ad by liking it, sharing it, or viewing 6 seconds of the ad's video, I would then define this audience as a custom audience and target them with a different ad that takes them from awareness to interest.

    Suggested by Rafic Sinno

    1 vote
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  6. Add semester end "new product launch" feature to serve as a tool to reinforce student comprehension.

    Add semester end "new product launch" feature to reinforce student comprehension. For example, a new brand could be introduced, and students have specific targets (i.e., 250,000 views, 3% conversion, 12% open rate, etc.) to meet. This could serve as a quiz or a portion of a final exam (not time restricted).

    1 vote
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  7. Ability to customize the questions in Mimic Social

    I'd like the ability to use my own questions following the decision rounds.

    1 vote
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  8. 1 vote
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  9. 1 vote
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  10. Have Videos of Real Life People's Financial Struggles, Lessons Learned, and Testimonies

    This video made me sick to my stomach, but gave me an idea. Having videos like this in the sim I think would be valuable. Lets have the students see what real people are facing and have faced and how they got out of it and what they learned.
    https://youtu.be/3NzgMqIbZc8

    1 vote
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  11. 1 vote
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  12. Ability to post content at different times across platforms.

    There should be a way to schedule the same post at different times for the various social media handles

    2 votes
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  13. Influencer Marketing Update

    Here is some feedback I got from Christian Hughes at Notre Dame. She does her research in Influencer Marketing and I asked for her feedback as she has been reviewing. "Yes, I've had a chance to play around with the simulation. I think that the influencer marketing rounds should require some extra decisions on the part of the students. They should indicate how many posts, which platform(s), across what time frame, etc. Similar to making the platform decisions in the first set of rounds, they should still have to make those decisions in the influencer marketing space.

    1 vote
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  14. Clarify Mimic Social Dates

    Many students get confused about the dates in the simulation. The dates do NOT align with dates in reality. Clarification for the students in the simulation would prevent any miscommunications or missed assignments.

    2 votes
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  15. 1 vote
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  16. 1 vote
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  17. Different Products to choose from in Mimic Pro Simulation

    Provide the option for instructors to choose what products the simulation will contain that semester (For example, Option 1: Digital Cameras. Option 2: Cell Phones).

    1 vote
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  18. Achievements and Badges

    Students can unlock achievements and earn badges based on activity in the simulations.

    Examples:
    Social Butterfly - Most posts in a round (by channel)
    Long winded - Longest text in a single post
    Top Ad - Highest performing ad
    Keyword Mogul - Most keywords in the top position / best bang for the buck, lowest avg CPC

    To help drive Student Engagement

    1 vote
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  19. Provide good and bad examples of landing pages and emails

    I wish there were more examples provided on how to better the landing pages or email campaigns

    1 vote
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  20. Short video tutorials

    break up the walk-through video and have shorter videos that play before each simulation round that are specific to the goal of that round

    1 vote
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