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  1. Improvements to Market Research Essentials textbook (MRE)

    Book is great in teaching application, but it needs more work in the theory of marketing research.

    3 votes

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    0 comments  ·  Market Research Essentials (MRE)  ·  Flag idea as inappropriate…  ·  Admin →

  2. Research Data in Market Research Essentials book

    Add in a case of Nielsen data and have other components of marketing research to include social/digital media research.

    1 vote

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    0 comments  ·  Market Research Essentials (MRE)  ·  Flag idea as inappropriate…  ·  Admin →
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