For Mimic Pro, it is a lot of effort to incorporate scores beyond the five key dimensions listed in the grader. It would be nice of the grader to include more of the ad data such as impressions, clicks, etc. so that I can compare my students to their classmates. I do this myself but it is very time-consuming to do so.

Mimic Pro doesn't provide a Comparative Ranking of teams

Not knowing if my students performed well or not?

The influencer round is a MASSIVE pain for grading. It doesn't work with the spreadsheet Stukent provides. I let my rep know this was a big issue last semester. It's so bad that we considered dropping Stukent because of it. Our classes are so big that the manual grading needed for the influencer rounds.

The simulation has to be examined student by student. If I want to know what they are posting and how it's performing, I go through it with each student. I know that's the nature of the product/ software, so I'm not sure how I could suggest to improve that. Grading assignments from the chapters of the book" part is very easy!"

Figuring out how to best assess the simulation -- I do not use who wins" as a grading measure which I think works well. I think there should be more ways to approach simulation grading."

Aligning grading scale

I don't have an active spreadsheet of all grades without downloading it. Thus, I have to download it regularly to see updates rather than an online spreadsheet view that dynamically changes with quizzes are taken.

The quiz exports should simply list the number of correct points for each quiz. I have to manually enter these grades into Blackboard. Since the grade exports say 8 out of 10 for each quiz, I have to do too much data cleaning. Again, for each quiz, just put the points earned.

Be able to save the Mimic Pro Grader

I'm using the Digital Marketing Essentials book in my class. Almost all mini projects (e.g. web design, seo, etc.) do not have a rubric for grading.

The consumer behavior textbook I am using does not include an answer key for the downloadable test banks. The video case studies should be supported by providing the instructor with solutions to the cases.